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THIS IS ALTER EGO

A photography studio built for exploring who you are — and who else you might be.

IT STARTED WITH PHOTOGRAPHY.

Photography has always been at the heart of Alter Ego.

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But somewhere along the way, we realized the best part wasn't only what we were creating. It was what happened while we were creating it.

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Over the years, Alter Ego became something we never could have completely planned.

Thousands of photoshoots. New ideas. Bigger ideas. A lot of experimenting, creating, learning, and asking, “What if we tried this?”

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A photoshoot can be a way to celebrate who you are right now. Explore a side of yourself you don't get to see every day. Play. Take up space. Make art. Mark a moment. Or just do something because it sounds like a damn good time.

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Because the photographs matter. And so does everything that happens along the way.

Hi, I'm Cat!

Owner, Founder + Principal Photographer

I’ve been photographing women for more than a decade, and after thousands of photoshoots, I’m still genuinely curious about the person who walks through my door next.

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I pay attention to the little things. How you naturally move. What makes you laugh. What you’re drawn to. What feels like you. And what might be fun to push a little further.

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You don’t need to know how to pose, where to look, or what the hell to do with your hands. That’s my job. I know the lighting, angles, posing, movement, and tiny adjustments that make a photograph work. You get to just be in it.

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What I love most is that no two women and no two photoshoots are exactly the same. Sometimes we make something beautiful. Sometimes sexy. Sometimes weird. Sometimes we have an idea that makes absolutely no sense until we try it.

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I can’t wait to help you embrace your alter ego!

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IT TAKES A TEAM

Meet the people working alongside Cat to make your Alter Ego experience happen.

OUR HOME IN UTICA

THIS IS WHERE THE IDEAS COME TO LIFE

Right in downtown Utica is the home of Alter Ego. A private studio built to give us plenty of room to create, experiment, and make every photoshoot feel different.

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With 20+ sets and shooting areas, a client wardrobe, professional hair and makeup space, and an ever-changing collection of ideas, there’s a lot more here than you might expect.

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Come see what we’ve built.

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THERE’S MORE TO ALTER EGO.

We’ve never been very good at stopping at one idea.

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Alter Ego has grown beyond individual photoshoots into new ways to create, explore, travel, connect, and experience photography together.

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There’s always something else to discover.

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KITTEN CLUB

One photoshoot can open a door. What if you kept walking through it?

A year of creative chapters, new ideas, unexpected locations, and experiences designed to keep you wondering:

Who will I be next?

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Retreats

Sometimes we take Alter Ego somewhere new.

Photography meets travel, adventure, and a whole new place to create.

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Edvents

Not everything happens in front of the camera.

Gatherings, events, and experiences that give us more reasons to get together.

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LET’S MAKE SOMETHING ABOUT YOU.

OKAY. ENOUGH ABOUT US.

You don’t have to know exactly what you want yet.
A little curiosity is a pretty good place to start.

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